Feb 21

Happy National Lash Day: A Salute to Mascara

True confession:  I love mascara.  I am a mascara
lover.  In fact, I love it so much that if I had to, and I mean there
was absolutely no other alternative, I would leave the house without foundation
(gasp!) as long as I had mascara on.  I know, I know.  I’ll
give you a minute.  It’s a lot to take in. 

History is on my side when it comes to a love for lashes.  The
pyramid-building Egyptians used kohl and ointments to darken their
lashes.  Ancient Roman women used kohl and burnt cork on their
lashes.  Then there were all the homemade concoctions (lampblack,
anyone?) that women used on their lashes until the 1800’s when Eugène Rimmel
invented a product that we would recognize today as mascara.

Since February is the month of love, and in honor of National Lash Day,
I thought I’d celebrate my love for mascara.  Mascara, how I love
thee.  Let me count the ways…

I love you when I’m feeling like lashes for days.  I reach for Lash Intensity® Mascara, and it’s like I have
the thickness of two lashes for every one.

I love you when I’m feeling like big, bold, separated lashes. 
That’s when Mary Kay® Ultimate Mascara™ comes out of the makeup bag.

And I love you when I’m feeling like defined lashes that look naturally
Lash Love® Mascara that’s your time to shine.


So whichever formula is your favorite, or if you’re like me and you have
a mascara for every mood, I hope you’ll join me in raising a wand on National
Lash Day and declare your love for lashes. Tell us, which mascara is your favorite?

 Today’s blog is from Cristin Bensen, Manager of
Product Education.  In her role she provides the independent sales force
with skin care and color education in order to give them confidence in the
products and their ability to sell them.

Originally Found on Mary Kay's Blog


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